Best times to post on Facebook in 2024

Last update:

9/4/2025 15:26

Table of Contents

    Facebook is still one of the largest social media platforms. With over 9.9 million users, this channel ranks in the top 3 largest social platforms. In short, there is a lot to gain here! We previously gave a sneak peek into the best times for more reach on Facebook in our blog about the best times to post on social media in 2024.

    But there's more to achieve on Facebook: whether it's more engagement or clicks, you're in the right place. Scroll quickly and discover which times will yield better results for you on Facebook.

    The best times for more reach on Facebook
    The best times for more engagement on Facebook
    The best times for more clicks on Facebook
      
     

    The best times for more reach on Facebook

    Best times reach Facebook 2024

    Best day to post on Facebook
    Sunday and Monday

    Peak times for reach on Facebook

    • Sunday at 3 PM
    • Monday between 3 PM and 5 PM
    • Thursday at 11 AM

    How do you reach the largest possible audience on Facebook? Very easy, by posting at the peak times mentioned above! Sunday and Monday are the days when Facebook users leisurely scroll through their timelines, increasing the chances that they will see your post. At the beginning of the week, you have the greatest chance of reaching a large audience.

     

    The best times for more engagement on Facebook

    Best times engagement Facebook 2024

    Best day to post on Facebook
    Saturday and Sunday

    Peak times for more engagement on Facebook

    • Sunday at 3 PM and 7-10 PM
    • Monday at 4 PM
    • Thursday between 8-10 AM

    Interestingly, Facebook users tend to engage more with your posts during the weekend. The weekend is the moment when most users take the time to like posts or leave comments. Additionally, there is generally a clear peak in the mornings: at 9 AM, you can expect a lot of engagement on your Facebook posts.

    If you want to leverage the absolute peak moments for more engagement, post on Sunday. Engagement is highest in the afternoon and evening hours.

     

    The best times for more clicks on Facebook

    Best times clicks conversions Facebook 2024

    Best day to post on Facebook
    Saturday

    Peak times for more clicks on Facebook

    • Sunday between 7-10 PM
    • Wednesday at 2 PM
    • Thursday at 9 AM

    Similar to the best times for more engagement, weekend days yield the best results here. For maximum conversions, post on Saturday or Sunday, preferably towards the end of the day.

    During weekdays, there are also peak moments to achieve more clicks: schedule your posts for Wednesday afternoon or on Thursday morning.

     

    Do you want to know your best times to post on Facebook?

    Looking at the general best times to post on Facebook, we can conclude: Facebook users are most active on weekends. As an organization, it's especially useful to schedule Facebook posts in advance. You can do this with a social media planner like Coosto. That way, you don't have to sit behind the laptop on Sunday afternoon for optimal results on this platform. What a relieve!

    What's also important to keep in mind is that this data is based on the overall performance of Facebook posts. If you want to find out when the best time is for your organization specifically to post on any social platform, Coosto's social media planner has a handy feature: Prime Time. This AI technology calculates, based on your company account, industry, and the chosen platform, the best times to post for more reach, engagement, and clicks on Facebook. With just one click, our tool then provides real-time advice on the best time for you to post.

    Do you want to discover your best times to post for better results on Facebook? Our Coosto experts would love to show you more during a free demonstration.

    During a personalized demo, we will show you how you will achieve more success with Coosto, thanks to:

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    Better insights in your brand reputation with social monitoring

    A seamless content planning focused on more reach and conversions

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